Why the Salone del Mobile is not just a trade fair.
The Salone del Mobile is a system of connections, creativity and innovation. Within the space of a week, more than threehundredthousand people converge on Milan: entrepreneurs, journalists, collectors, intellectuals, critics, designers, architects, creatives, purveyors of knowledge and nurturers of beauty. They meet up again each year during Salone week in a place where they know they will be greeted with a great raft of opportunities.
Our representative Monica Frizon will travel from Brazil to visit and bring us the best.
Salone del Mobile Milano 2018
Design week provides the great multinationals from a variety of sectors – from informatics and technology to the food industry – with an exhibition space, all these businesses come to Milan at this particular time precisely because of the spirit of sharing that characterises it. During this particular week a communication, industry and creativity networking system enables unique connections to be made in one space and at one time.